[casual_games] promotion
David Thomson
dave at slam-games.com
Tue Jan 2 21:38:01 EST 2007
I know that the "featured game" slots on Handango are essentially
ads, sold for a flat fee per week. Inventory is obviously limited,
and it's sold on a first-come-first served basis. That would seem to
be a more straight-forward option for everyone since it doesn't
involve messing around with percentage points and most portals can
already handle ad sales.
David
On 2 Jan 2007, at 22:08, Dave Selle wrote:
>
>
> The comment on allocating revenue share points in exchange for
> promotional opportunities is an interesting line of thought, and one
> that we have discussed.
>
> Just out of curiosity would any of the developers out there like to
> comment if this general approach is an appealing one?
>
> --Dave
>
> -----Original Message-----
> From: casual_games-bounces at igda.org
> [mailto:casual_games-bounces at igda.org] On Behalf Of Andreas Krogh
> Sent: Wednesday, December 27, 2006 4:41 AM
> To: casual_games at igda.org
> Subject: [casual_games] promotion
>
> Hi all
>
> I was wondering if casual games are promoted at all? Here i'm thinking
> of casual games made by third party developers and sold via a portal.
> Does a contract between the developer and the portal state that the
> portal must provide some promotion or do they just put the news of the
> release of the game in their newsletter and in the "top 10 newest
> games"
> on their website, and leave it to fate?
>
> Any examples of contracts made where the developer presumely would
> get a
> lower royalty precentage in exchange for the portal investing money in
> the game by promoting it?
>
> Regards
> Andreas, Casual Kings
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