[chisigmail] download mp3 of Luke Wroblewski on "Designing for Web 2.0"

[Regina Huntington]

For those who may have missed the below talk back in Feb, you may wish  
to download the mp3 audio files (thanks to William Donavon) from the  
CHISIG website by first visiting the resources page:

http://www.chisig.org/resources/

Regards,
Regina.
CHISIG Webmaster

Begin forwarded message:


> From: Shane Morris <shanemo at microsoft.com>

> Date: 17 January 2008 3:06:23 PM

> To: "chisigmail at chisig.org" <chisigmail at chisig.org>

> Subject: [chisigmail] CHISIG Victoria: Luke Wroblewski on "Designing  

> for Web 2.0" Feb 7

>

> Noted U.S. user interface designer, Luke Wroblewski will be in  

> Melbourne for the VALA conference in February, and has kindly agreed  

> to present at the first CHISIG Victoria meeting for 2008.

>  

> Topic:

> -          “Designing for Web 2.0”

>  

> Venue:

> -          University of Melbourne

> Lecture theatre 2

> ICT  building

> 111 Barry St

> Carlton

> http://maps.live.com/default.aspx?v=2&cp= 

> -37.807817~144.959707&style=r&lvl=15&tilt=-90&dir=0&alt= 

> -1000&where1=111%20barry%20st%20carlton%20victoria%20australia&encType= 

> 1

>  

> Date and Time:

> -          Thurs 7th Feb

> 6pm for 630pm start

>  

>  

>  

> Designing for Web 2.0

>  

> Ignore the marketing buzz word in the title, this talk is all about  

> what do

> recent changes online REALLY mean for the practicing designer. In  

> particular,

> I outline a few important trends then explain their impact on the

> visual/interaction design of Web services/products. Namely, the trend  

> from

> locomotion to manipulation and conversation (how to deal with crowded  

> shelf

> space and purely digital services); the trend from sites to content

> experiences (how do we design when search, content aggregators, and

> display surfaces rule the Web); the trend from page-level interactions  

> to

> micro-interactions (how can we explain available actions and their  

> states);

> the move from only webmasters making content to everyone making content

> (what does this do to creative control). The focus is mostly on the

> presentation layer but some information architecture and interaction  

> design

> considerations come up as well.

>  

> Why it matters: what does the growth of search, social apps, and

> participatory culture really mean in my day to day life as a Web  

> designer.

> What do I need to think about and act on that I didn't before.

>  

> Official Description:

> As a predominately visual medium, the Web has always benefited from the

> appropriate use of Visual Communication principles: balance,  

> proportion,

> contrast, color, and typography. But the Web has also had its own set  

> of

> unique considerations: screen resolution, browsers, platforms, and  

> multiple

> devices. With Web 2.0, these considerations have expanded to include a  

> new

> array of services to remix and distribute micro-content (APIs, RSS),  

> as well

> as participatory content created by communities. How can visual design

> enhance user experience when your audience might be coming from a

> browser, an RSS feed, or a widget? How does visual design communicate

> your brand when your brand is created daily by your community? This

> presentation will address these questions and more with an overview of  

> key

> Visual Communication principles and before and after examples that  

> illustrate

> how to optimize your visual vocabulary for Web 2.0 and beyond.

>  

> Reviews:

> “Kudos on an excellent presentation -- very detailed and  

> thought-provoking,” - Dmitry Paperny, Design Director, Time Inc.  

> Interactive

> “I sat in on your presentation last week at the Web 2.0 Expo…  

> brilliant.” -Karla A. Tharin, Program Director, AOL Paid Services

> “I was blown away by your talk and I would really love to implement  

> what you spoke about.”- Manny Goldman Founder, PersonalGrowth.com

>  

> More Information:

> http://www.lukew.com/ff/entry.asp?520

>  

>  

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