[chisigmail] download mp3 of Luke Wroblewski on "Designing for Web 2.0"

[Jessica Enders]

Thanks to all who made this recording happen and available.

Cheers

Jessica Enders
Director
Formulate Information Design
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http://formulate.com.au
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Phone: (02) 6116 8765
Fax: (02) 8456 5916
PO Box 5108
Braddon ACT 2612
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On 23/04/2008, at 11:49 AM, Regina Huntington wrote:


> For those who may have missed the below talk back in Feb, you may  

> wish to download the mp3 audio files (thanks to William Donavon)  

> from the CHISIG website by first visiting the resources page:

>

> http://www.chisig.org/resources/

>

> Regards,

> Regina.

> CHISIG Webmaster

>

> Begin forwarded message:

>

>> From: Shane Morris <shanemo at microsoft.com>

>> Date: 17 January 2008 3:06:23 PM

>> To: "chisigmail at chisig.org" <chisigmail at chisig.org>

>> Subject: [chisigmail] CHISIG Victoria: Luke Wroblewski on  

>> "Designing for Web 2.0" Feb 7

>>

>> Noted U.S. user interface designer, Luke Wroblewski will be in  

>> Melbourne for the VALA conference in February, and has kindly  

>> agreed to present at the first CHISIG Victoria meeting for 2008.

>>

>> Topic:

>> -          “Designing for Web 2.0”

>>

>> Venue:

>> -          University of Melbourne

>> Lecture theatre 2

>> ICT  building

>> 111 Barry St

>> Carlton

>> http://maps.live.com/default.aspx? 

>> v=2&cp=-37.807817~144.959707&style=r&lvl=15&tilt=-90&dir=0&alt=-1000& 

>> where1=111%20barry%20st%20carlton%20victoria%20australia&encType=1

>>

>> Date and Time:

>> -          Thurs 7th Feb

>> 6pm for 630pm start

>>

>>

>>

>> Designing for Web 2.0

>>

>> Ignore the marketing buzz word in the title, this talk is all  

>> about what do

>> recent changes online REALLY mean for the practicing designer. In  

>> particular,

>> I outline a few important trends then explain their impact on the

>> visual/interaction design of Web services/products. Namely, the  

>> trend from

>> locomotion to manipulation and conversation (how to deal with  

>> crowded shelf

>> space and purely digital services); the trend from sites to content

>> experiences (how do we design when search, content aggregators, and

>> display surfaces rule the Web); the trend from page-level  

>> interactions to

>> micro-interactions (how can we explain available actions and their  

>> states);

>> the move from only webmasters making content to everyone making  

>> content

>> (what does this do to creative control). The focus is mostly on the

>> presentation layer but some information architecture and  

>> interaction design

>> considerations come up as well.

>>

>> Why it matters: what does the growth of search, social apps, and

>> participatory culture really mean in my day to day life as a Web  

>> designer.

>> What do I need to think about and act on that I didn't before.

>>

>> Official Description:

>> As a predominately visual medium, the Web has always benefited  

>> from the

>> appropriate use of Visual Communication principles: balance,  

>> proportion,

>> contrast, color, and typography. But the Web has also had its own  

>> set of

>> unique considerations: screen resolution, browsers, platforms, and  

>> multiple

>> devices. With Web 2.0, these considerations have expanded to  

>> include a new

>> array of services to remix and distribute micro-content (APIs,  

>> RSS), as well

>> as participatory content created by communities. How can visual  

>> design

>> enhance user experience when your audience might be coming from a

>> browser, an RSS feed, or a widget? How does visual design communicate

>> your brand when your brand is created daily by your community? This

>> presentation will address these questions and more with an  

>> overview of key

>> Visual Communication principles and before and after examples that  

>> illustrate

>> how to optimize your visual vocabulary for Web 2.0 and beyond.

>>

>> Reviews:

>> “Kudos on an excellent presentation -- very detailed and thought- 

>> provoking,” - Dmitry Paperny, Design Director, Time Inc. Interactive

>> “I sat in on your presentation last week at the Web 2.0 Expo…  

>> brilliant.” -Karla A. Tharin, Program Director, AOL Paid Services

>> “I was blown away by your talk and I would really love to  

>> implement what you spoke about.”- Manny Goldman Founder,  

>> PersonalGrowth.com

>>

>> More Information:

>> http://www.lukew.com/ff/entry.asp?520

>>

>>

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