[chisigmail] IDG Seminar: Bernd Ploderer, Understanding Participation in Passion-centric Social Network Sites

[Konstantinos Kazakos]

You are cordially invited to an IDG Seminar.

PRESENTER:     Bernd Ploderer
               Interaction Design Group
TITLE:         PhD Completion Seminar: Understanding Participation in Passion-centric Social Network Sites
VENUE:         University of Melbourne, IDEA Lab, Level 4, 111 Barry Street, Carlton

DATE and TIME:  Tuesday 07 December 2010, 11.00am - 12.00 pm


ABSTRACT:

Passions imbue our lives with meaning; they provide us with aspirations and help us achieve goals, but they can also be a source of tension, sacrifice and risk. This PhD research explores how this duality is reflected in online participation, in particular in social network sites that are designed to support people’s passions.

Drawing from case studies of passion-centric social network sites for bodybuilders and photographers, Bernd will describe different ways in which people participate in these sites and their influence on passion. The findings show that passion-centric social network sites facilitate the achievement of goals, socialising and self-promotion. However, people rarely express their sacrifices or give critical feedback on social network sites. This varies between different user groups, which extends current understanding of participation in social network sites.

Bernd Ploderer is a PhD candidate with the Interaction Design Group, Department of Information Systems, University of Melbourne. Through his fieldwork with photographers Bernd has also developed a passion for analogue photography himself. BerndPloderer.com provides more information on both his research and his photography.


Please forward to others if interested. All are Welcome.
http://www.dis.unimelb.edu.au/research/groups/interactiondesign/seminars.html

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Konstantinos Kazakos
Interaction Design Group Seminar Coordinator

Interaction Design Group
Department of Information Systems
The University of Melbourne
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