<html><body style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; "><br><div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">Carnegie Mellon University's Entertainment Technology Center (ETC) Press</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">debuts the publication of "Beyond Fun: Serious Games and Media" this month.</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">The book features the work of more than 15 international contributors</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">examining how games and media can impact learning.</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; min-height: 16px; "><br></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">Topics include cheating and violence in video games, the use of games in</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">classrooms, and how media tools such as simulations and blogs can foster</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">learning and a new digital, procedural literacy. Instead of completely</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">separate individual articles, the contributors to "Beyond Fun: Serious Games</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">and Media" have orchestrated the articles together, reading and writing as a</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">whole so that concepts across the articles resonate with each other. "We're</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">excited to release 'Beyond Fun'," says Drew Davidson, ETC Press Editor and</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">Director of ETC in Pittsburgh, "it has evocative articles written by leading</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">practitioners in the fields of education, learning, games and media."</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; min-height: 16px; "><br></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">"Beyond Fun" is the second book published by ETC Press, following the</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">initial release of "stories in between: narratives & mediums @ play" which</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">explores the interplay between stories and media. "Stories in between"</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">focuses around the transmedia experience of "Myst" as it moves across media</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">from games to books to comics and more.</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; min-height: 16px; "><br></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">The ETC Press is an academic and open-source publishing imprint that</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">distributes its work in print, electronic and digital form. Inviting readers</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">to contribute to and create versions of each publication, ETC Press fosters</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">a community of collaborative authorship and dialogue across media. ETC Press</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">represents an experiment and an evolution in publishing, bridging virtual</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">and physical media to redefine the future of publication.</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; min-height: 16px; "><br></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 13px/normal Verdana; ">For more information, please visit: <span style="text-decoration: underline ; color: #0000ff"><a href="http://etc.cmu.edu/etcpress">http://etc.cmu.edu/etcpress</a></span></div><div><font class="Apple-style-span" color="#0000FF" face="Verdana" size="3"><span class="Apple-style-span" style="font-size: 13px; text-decoration: underline;"><br></span></font></div></div></body></html>