[casual_games] Yet another FPS? I say FP-YES! (was EA CEO calls video games "boring, " complicated: WSJ)

[Steve Bauman]

I don't mean to jump into this discussion without so much as a "hello"
(um, so Hello), but is there any publicly available data that shows that
"sizable fractions" of Wii buyers are women and casual gamers? Has NPD
(or someone else) published some reports that I've missed? 

As far as I can tell, the perception is mostly coming from Nintendo's
marketing people and personal anecdotes, but I'm not sure how much I
trust either of those. 



-----Original Message-----
From: casual_games-bounces at igda.org
[mailto:casual_games-bounces at igda.org] On Behalf Of Hal Barwood
Sent: Monday, July 09, 2007 6:51 PM
To: IGDA Casual Games SIG Mailing List
Subject: Re: [casual_games] Yet another FPS? I say FP-YES! (was EA CEO
calls video games "boring, " complicated: WSJ)

My take on what sparked Riccitello's remarks -- marketplace evidence. 
It seems that the Wii has surprised corporate gamedom.  Before the Wii
took off, dissing hardcore games would have been deemed insane.  Mere
millenial mutterings about the distant hazy future.  But wait, here's
Nintendo with this retro console and its weird controller, moving a lot
of units into a lot of homes right now.  A sizable fraction of Wii
buyers are women and casual gamers.  Suddenly, the chance to expand our
marketplace is at hand.




Joe Pantuso wrote:

>  

> "The market for sports and fps franchises is pretty saturated."

>  

> I don't believe that (anymore, I once did).  The growth of the casual 

> market, and what is considered casual, is ample evidence of room for 

> growth.  It is apparent in things like the announced addition of 

> simpliefied control schemes on EA sports titles for the Wii (which is 

> sure to expand past the Wii before long).

>  

> We're in the midst of a fundamental shift in how people approach games



> as entertainment again.  A big part of that will include formerly 

> 'hardcore' genre themes appearing in more 'casual' titles.

>  

> 

> 

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