[casual_games] Searching for a new term....

[Thomas H. Buscaglia]

"Pop Games" was suggested a few years ago, but never got much acceptance.

At 12:18 PM 1/13/2010, you wrote:

>"Social gamer" sounds like a fine term to me. I 

>know plenty of people like that. Like my mom 

>playing "Number of the Beast" regularly on 

>Guitar Hero with my son a couple years ago.

>

>Thanks!

>Doug Brown

>

>

>On Jan 13, 2010, at 2:33 PM, Jane Pinckard wrote:

>

>>Hey there, I'm doing some research on casual 

>>gaming demographics and behaviors and I'm 

>>wondering if anyone on the list can help me out with terminology.

>>

>>I'm searching for a term to describe a group a 

>>little bit more specifically than "casual", 

>>which is a really broad, sometimes vague term. 

>>The demographic I'm thinking of are basically 

>>those whose *behavior* is casual, rather than 

>>those that play a specific *type* of game, on a 

>>specific platform, although there are of course overlaps.

>>

>>The demographic is outside the "core" group; 

>>they don't always think of themselves as 

>>"gamers". They don't read enthusiast press. 

>>They may be familiar with the biggest core 

>>games (GTA III, Call of Duty) but if they play 

>>them, they play them socially or casually. They 

>>are often parents with children, and may enjoy 

>>playing games as a family. In a way I think of 

>>them as "outsiders", a bit, since they are 

>>outside the traditional core audience.

>>

>>Has anyone on the list come across 

>>terms/definitions that might describe what I'm 

>>looking for? I realize that I'm still at the 

>>beginning of my study and so what I've said is 

>>fairly unfocused. But I would love to hear your thoughts!

>>

>>

>>-Jane Pinckard

>><http://www.gamegirladvance.com/>www.gamegirladvance.com

>>

>>

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>

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Thomas H. Buscaglia, Esquire
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