[casual_games] Searching for a new term....

[Maxim Jankov]

I think that the main characteristic of these gamers is that they don't make
plans like "dungeon run in the evening" and don't take games as important
part of their lives - but at the same time, they could be hardcore gamers in
the past.
I'd label them "occasional gamers".
If someone downloads 10 casual games every day and spents 3+ hours playing
them, he's not an occasional gamer. But, for example, my friend, former CS
pro player, could be labeled occasional gamer now: he plays from time to
time, about 3 times a month, actually.

On Wed, Jan 13, 2010 at 10:33 PM, Jane Pinckard <miyukijane at gmail.com>wrote:


> Hey there, I'm doing some research on casual gaming demographics and

> behaviors and I'm wondering if anyone on the list can help me out with

> terminology.

>

> I'm searching for a term to describe a group a little bit more specifically

> than "casual", which is a really broad, sometimes vague term. The

> demographic I'm thinking of are basically those whose *behavior* is casual,

> rather than those that play a specific *type* of game, on a specific

> platform, although there are of course overlaps.

>

> The demographic is outside the "core" group; they don't always think of

> themselves as "gamers". They don't read enthusiast press. They may be

> familiar with the biggest core games (GTA III, Call of Duty) but if they

> play them, they play them socially or casually. They are often parents with

> children, and may enjoy playing games as a family. In a way I think of them

> as "outsiders", a bit, since they are outside the traditional core audience.

>

> Has anyone on the list come across terms/definitions that might describe

> what I'm looking for? I realize that I'm still at the beginning of my study

> and so what I've said is fairly unfocused. But I would love to hear your

> thoughts!

>

>

> -Jane Pinckard

> www.gamegirladvance.com

>

>

>

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-- 
Maxim "golergka" Yankov
Game Designer
Playnatic Entertainment, Moscow, Russia
e-mail: max at playnatic.com
Phone: +7-903-155-75-14
ICQ: 207535652
Skype: golergka
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