[casual_games] RE: Casual_Games Digest, Vol 3, Issue 8

Kim Pallister kimpall at microsoft.com
Tue Sep 6 18:34:37 EDT 2005


Saad:

Distributor or Publisher: I think Juan means "are you going to
fund/procure content, or just sell it?". i.e. Investment/risk-taking vs
sales/fulfillment machine.

Juan: 

>> seems that though Amazon is big, a lot of people use
> search engines to look
> for the best price of a product. And then you can
> think: so search engines
> become the front-end right?

This is a bit of a religious argument, but I'd argue that if a customer
has to use a search engine, it's because someone, somewhere, has failed
to provide them with the information they are looking for in an easily
digestible form. If a search engine is the primary portal for a
selection of content, it sounds like an opportunity to package/present
for an audience in a way they like (which might mean specialized niche
content, or less content, or whatever).

My 2c,

Kim


-----Original Message-----
From: casual_games-bounces at igda.org
[mailto:casual_games-bounces at igda.org] On Behalf Of
casual_games-request at igda.org
Sent: Tuesday, September 06, 2005 9:02 AM
To: casual_games at igda.org
Subject: Casual_Games Digest, Vol 3, Issue 8

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Today's Topics:

   1. RE: Digital Shelf Space (Saad Faisal)
   2. RE: SPAM-LOW:  RE: [casual_games] Digital Shelf Space (Juan Gril)


----------------------------------------------------------------------

Message: 1
Date: Tue, 6 Sep 2005 04:04:17 -0700 (PDT)
From: Saad Faisal <saad_faisal76 at yahoo.com>
Subject: RE: [casual_games] Digital Shelf Space
To: IGDA Casual Games SIG Mailing List <casual_games at igda.org>
Message-ID: <20050906110417.92138.qmail at web30906.mail.mud.yahoo.com>
Content-Type: text/plain; charset=iso-8859-1

Juan, it might sound a inevitable question for me can
you explain the need for asking this question
"Distributor or Publisher?" by major portals. 

Regards
Saad

--- Juan Gril <juangril at jojugames.com> wrote:

> I just want to adress the comment that James and
> Wade made about
> implementing technological features for better
> placement of games. It's not
> that the people in portals wouldn't do these things.
> The biggest problem is
> that all major portals today are still asking
> themselves the same question
> they were asking themselves years ago: "Am I a
> distributor or a publisher?".
> So while they try to answer this question, they go
> into different business
> models which let them have more control over the
> content (clubs... passes...
> you get the idea).
>  
> Ironically enough, the biggest growth in market
> share in 2004 and 2005 are
> attributed to the small web sites who have a very
> clear idea of what they
> are first and foremost, and yes, definitely those
> who will implement the
> technological features that you talk about will let
> then grow the volume
> that they need to go into the next step.
>  
> The big question is? Will it be just one? Or two, or
> less than five? It
> seems that though Amazon is big, a lot of people use
> search engines to look
> for the best price of a product. And then you can
> think: so search engines
> become the front-end right? 
>  
> Cheers,
>  
> Juan
>  
> 
>  


	
		
______________________________________________________
Click here to donate to the Hurricane Katrina relief effort.
http://store.yahoo.com/redcross-donate3/


------------------------------

Message: 2
Date: Tue, 6 Sep 2005 08:08:21 -0700
From: "Juan Gril" <juangril at jojugames.com>
Subject: RE: SPAM-LOW:  RE: [casual_games] Digital Shelf Space
To: "'IGDA Casual Games SIG Mailing List'" <casual_games at igda.org>
Message-ID: <20050906150846.1AF93FA365 at mailwash7.pair.com>
Content-Type: text/plain;	charset="US-ASCII"

Here is an analogy to help illustrate: what would happen if you hire a
movie
director to run a business that end up being a DVD store...
 

-----Original Message-----
From: casual_games-bounces at igda.org
[mailto:casual_games-bounces at igda.org]
On Behalf Of Saad Faisal
Sent: Tuesday, September 06, 2005 4:04 AM
To: IGDA Casual Games SIG Mailing List
Subject: SPAM-LOW: RE: [casual_games] Digital Shelf Space

Juan, it might sound a inevitable question for me can you explain the
need
for asking this question "Distributor or Publisher?" by major portals. 

Regards
Saad

--- Juan Gril <juangril at jojugames.com> wrote:

> I just want to adress the comment that James and Wade made about 
> implementing technological features for better placement of games. 
> It's not that the people in portals wouldn't do these things.
> The biggest problem is
> that all major portals today are still asking themselves the same 
> question they were asking themselves years ago: "Am I a distributor or

> a publisher?".
> So while they try to answer this question, they go into different 
> business models which let them have more control over the content 
> (clubs... passes...
> you get the idea).
>  
> Ironically enough, the biggest growth in market share in 2004 and 2005

> are attributed to the small web sites who have a very clear idea of 
> what they are first and foremost, and yes, definitely those who will 
> implement the technological features that you talk about will let then

> grow the volume that they need to go into the next step.
>  
> The big question is? Will it be just one? Or two, or less than five? 
> It seems that though Amazon is big, a lot of people use search engines

> to look for the best price of a product. And then you can
> think: so search engines
> become the front-end right? 
>  
> Cheers,
>  
> Juan
>  
> 
>  


	
		
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http://store.yahoo.com/redcross-donate3/
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