[casual_games] Art Game Capitalism
Jason Van Anden
jason at smileproject.com
Fri Mar 24 05:56:11 EST 2006
Thanks for the thoughtful feedback. Considering the actual demographic seems
a tall task. The somewhat popular game I released last year was not
reported on at all in the "Art" press even though I thought the Art world
paid for its creation, and I thought they would appreciate it the most.
I am not totally sold on the ad model because of the amount of work involved
to sell the ads becomes another job. Other ideas appreciated.
Jason Van Anden
www.smileproject.com
On 3/23/06, Lennard Feddersen <Lennard at rustyaxe.com > wrote:
>
> Selling the ads is actually a bit of work. If you are browser based and
> doing good #'s then you can use a service like FastClick. One of your
> earlier comments suggested that you were expecting to make a living from
> this and I would suggest looking at IndieGamer and reading about the
> experiences of people who are doing product that isn't in the casual
> space match-3/Zuma product style sweet spot. It can be tricky to match
> ideals with commercial realities. There are quite a few companies
> around (and readers of this mailing list) who build sponsored product -
> ie. companies want a specific goal solved and you build out something to
> suit those needs. Is that a business model that maybe makes sense for
> you? I don't know much about the art world (but Ah knows what ah lahks)
> but I would assume there are opportunities in that space for deep
> pocketed businesses that require promotion to pay you to build out a game.
>
> Good luck!
>
> Lennard Feddersen
> CEO, Rusty Axe Games, Inc.
> www.RustyAxe.com
>
> Lennard at RustyAxe.com
> P. 250-635-7623 F. 1-309-422-2466
> 3521 Dogwood, Terrace, BC, Canada, V8G-4Y7
>
>
> Jason Van Anden wrote:
>
> > Hi Lennard ,
> >
> > Hmm - this is an interesting idea if I can get ads that I don't think
> > are tacky! The reason I avoid an ads model is because my experience
> > with them is the yearbook one, or the mortgage one... etc... I find
> > these annoying to the point where I will spend less time with site
> > that display them, so I would not want to annoy my audience with them
> > (is that weird?). GoogleAdSense looks OK on my gmail, but doesn't
> > really blend as the frame for visual art.
> >
> > My art/games will be java/browser based - which is my preference.
> > Your suggestion makes me wonder how hard it would be to solicit ads
> > from companies that I would want to associate myself with, or at least
> > not deem too distracting from the game itself. Anyone out there have
> > any ideas in this direction? Seeking sponsorship maybe? It seems
> > complicated on its face.
> >
> > Thank you for the feedback!
> > Jason Van Anden
> > www.smileproject.com <http://www.smileproject.com>
> >
> >
> >
> > On 3/23/06, *Lennard Feddersen* < Lennard at rustyaxe.com
> > <mailto:Lennard at rustyaxe.com>> wrote:
> >
> > Hi Jason, do you think the people who looked at your piece would
> > likely
> > have purchased the piece in large #'s? If you are getting wide
> > exposure
> > with something that might not convert well then you might consider
> > using
> > ads to at least partially subsidize what you do. The demo's of my
> PC
> > products carry ads, drop me a line if you want me to help you out
> > with this.
> >
> > Happy game makin',
> >
> > Lennard Feddersen
> > CEO, Rusty Axe Games, Inc.
> > www.RustyAxe.com < http://www.rustyaxe.com/>
> >
> > Lennard at RustyAxe.com <mailto: Lennard at RustyAxe.com>
> > P. 250-635-7623 F. 1-309-422-2466
> > 3521 Dogwood, Terrace, BC, Canada, V8G-4Y7
> >
> >
> >
> > Jason Van Anden wrote:
> >
> > > I am seeking some advice that requires a little background
> > before the
> > > question, here it goes...
> > >
> > > I am a fine artist and software engineer who joined this list
> > and IDGA
> > > after I released a game last year as art that became a popular
> > success
> > > - Wired, Edge and USA Today liked it, among others. It was
> offered
> > > online for free because it was commissioned by an arts
> > organization.
> > > Art grants are very, very small compared to even the low side of a
>
> > > casual games budget. The reason you apply for these grants for
> > this
> > > type of activity is to have a reputable stage from which to launch
> > > your online artwork, and so that you are not "giving it away" in
> art
> > > world terms.
> > >
> > > For the last year, I have lurked on this list and eagerly
> > devoured all
> > > of IDGA's excellent white papers, trying to figure out a good
> model
> > > for future art/game hybrids. One thing I have learned from this is
> > > that free is not a good policy if one hopes to sustain their art
> or
> > > biz from their art. It is also frowned upon by others in either
> > field
> > > (art or games) because it screws up everything for everyone who
> > wants
> > > to make a living from doing this.
> > >
> > > I am in the process of putting together a grant proposal for new
> > > game/art/toy hybrid I am very excited about - the grant is
> > > prestigious, but not a lot of money. I want this piece to be
> staged
> > > as art, but as I am putting the proposal together it seems to me
> > that
> > > it could also be a popular success, in which case I would want to
> > > capitalize on it this time.
> > >
> > > I am looking for advice, models, suggestions as to how I might
> both
> > > offer the work as art and leave open the possibility that it can
> > > generate revenue.
> > >
> > > Jason Van Anden
> > > www.smileproject.com <http://www.smileproject.com/> <
> > http://www.smileproject.com < http://www.smileproject.com/>>
> > >
> > >
> > >
> >
> >------------------------------------------------------------------------
> >
> > >
> > >_______________________________________________
> > >Casual_Games mailing list
> > >Casual_Games at igda.org <mailto: Casual_Games at igda.org>
> > > http://seven.pairlist.net/mailman/listinfo/casual_games
> > >
> > >
> >
> > --
> >
> >
> > _______________________________________________
> > Casual_Games mailing list
> > Casual_Games at igda.org <mailto: Casual_Games at igda.org>
> > http://seven.pairlist.net/mailman/listinfo/casual_games
> > <http://seven.pairlist.net/mailman/listinfo/casual_games >
> >
> >
> >
> >
> > --
> > Jason Van Anden
> > http://www.smileproject.com < http://www.smileproject.com/>
> >
> >------------------------------------------------------------------------
> >
> >_______________________________________________
> >Casual_Games mailing list
> > Casual_Games at igda.org
> >http://seven.pairlist.net/mailman/listinfo/casual_games
> >
> >
>
> --
>
>
> _______________________________________________
> Casual_Games mailing list
> Casual_Games at igda.org
> http://seven.pairlist.net/mailman/listinfo/casual_games
>
--
Jason Van Anden
http://www.smileproject.com
-------------- next part --------------
An HTML attachment was scrubbed...
URL: http://seven.pairlist.net/pipermail/casual_games/attachments/20060324/ea5280bc/attachment.html
More information about the Casual_Games
mailing list