[casual_games] Questions for Casual Game Publishers -- for GDC Panel

Margaret Wallace margaret at rebelmonkey.com
Thu Feb 22 11:19:13 EST 2007


Hey, Gang:

I am moderating a *Publishers Hot Seat* panel for the Casual Games Summit
during the GDC (see description at bottom of this email). The purpose of the
panel is to provide the audience with an understanding of who the various
players are in this space -- and to understand key differences among these
various companies in terms of what it might be like to publish your title
via one publisher over another.

This is intended to be a lively and illuminating panel. The questions I ask
will be driven by people in the audience and by the developer community
at-large. With this in mind, I'm writing to ask people on this list to help
me formulate questions. *Please feel free to contact me via this list or
directly with ideas you have for questions.* The questions can cover a range
of topics -- anything from localization to distribution to ownership. Again,
the purpose of the panel is to highlight the differences among the companies
featured and to give developers insight as to where developers might want to
take their prospective games.

Looking forward to seeing everyone at the GDC. Have a great day!

Margaret Wallace
Co-Founder / CEO
Rebel Monkey

**
*Panel Description* --
https://www.cmpevents.com/GD07/a.asp?option=C&V=11&SessID=3805
*Publishers Hot Seat - Kenny Dinkin (PlayFirst); Dan Prigg (Real); Patrick
Wylie (Big Fish); Ron Powers (Oberon); Greg Lanz (iWin); Margaret Wallace
(Rebel Monkey); James Gwertzman (PopCap).
*Before 2004, most companies that were creating casual games served as their
own publishers - shouldering development costs and managing marketing and
distribution. Over the last 3 years publishers have emerged as an important
force in the industry, working with developers to fund their projects and to
distribute and promote them to portals (not mention provide professional QA,
localization, represent games to licensees like mobile publishers, and a
variety of other services). The portfolio managers of the major casual game
publisher spend an hour in the hot seat fielding questions from the
development community as well as telling you why you should bring your next
game to them first.
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