oneswitch at gmail.com
Sat Oct 23 05:42:53 EDT 2010
Many thanks, Simon for dealing with this so promptly. Does leave me
wondering though: What (if anything) stops a person from placing adverts
that are very likely to offend many people again on Gamasutra? If GAO is a
self-serving network, can I post anything I like, and expect to see it
appear on your pages? I'd be very worried if I left my own web-site so
vulnerable to abuse.
From: "Simon Carless" <simon.carless at ubm.com>
Sent: Thursday, October 21, 2010 10:57 PM
To: "Barrie Ellis" <oneswitch at gmail.com>; "Aaron Murawski"
<aaron.murawski at ubm.com>; "Gina Gross" <gina.gross at ubm.com>; "Andrew Simms"
<andrew.simms at ubm.com>; "Rafael Vallin" <rafael.vallin at ubm.com>
Cc: <games_access at igda.org>; "Gamasutra Help" <help at gamasutra.com>
Subject: RE: [games_access] Cripplewars...
> We were unaware of the content, and have already removed the advertisement
> from Gamasutra and are also instructing Game Advertising Online (a sister
> company) to remove it from their ad network overall. We were unaware of
> the content - GAO is largely a self-service network so we don't control
> the content directly - so when Ben brought it to our attention, we
> immediately acted on it.
> We also genuinely apologize - we are not interested in serving ads like
> Simon Carless
> Global Brand Director
> UBM TechWeb Game Network
> T: 415-947-6145 | F: 415-947-6050 | E: simon.carless at ubm.com
> From: Barrie Ellis [oneswitch at gmail.com]
> Sent: Thursday, October 21, 2010 2:51 PM
> To: Aaron Murawski; Gina Gross; Andrew Simms; Rafael Vallin
> Cc: games_access at igda.org; Gamasutra Help
> Subject: Fw: [games_access] Cripplewars...
> Dear Sales Team for Gamasutra,
> I was recently made aware (see below) of a very unpleasant advert from
> "CrippleWars.com" being advertised on Gamasutra. I find the tone and
> of this advertised site depressing and nasty. What other similar adverts
> you prepared to run I wonder? Paki-wars. Faggot-wars. Nigger-wars? I'd
> to think not. But then I'd didn't think you'd ever run anything like
> Very disappointed in you... Will Gamasutra continue to run stuff like
> If so, I'll be unsubscribing.
> Barrie Ellis
> www.OneSwitch.org.uk and member of IGDA's Game Accessibility Special
> Interest Group
> From: "Ben Sawyer" <bsawyer at dmill.com>
> Sent: Wednesday, October 20, 2010 11:54 AM
> To: "IGDA Games Accessibility SIG Mailing List" <games_access at igda.org>
> Subject: [games_access] Cipplewars...
>> Did anyone see this yet?
>> I found it via an add on Gamasutra.com (no doubt it originates from their
>> games ad network they bought)
>> The developer wrote on a forum elsewhere on the Web...
>> "I find the concept of both physical and mental cripples fighting both
>> humorous and politically incorrect (a positive in my book)."
>> I attached (if possible via mail list) the screenshot of the ad running
>> - Ben
>> games_access mailing list
>> games_access at igda.org
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